While you're serving the counter, someone is answering

There are four pricing models on the market. Per agent, which gets expensive when the team grows or when you want to give the manager read access. Per conversation, which gets expensive during campaign months and holidays, exactly when you need it most. Per AI credit allowance, which gets expensive if there's no configurable cap. And per plan with defined users, channels and credit allowance, which is how FLAMA charges: 1,000 AI credits a month on Essential, 2,500 on Professional and 5,000 on Advanced, with no per-conversation charge. Beyond the model, two questions matter more than the monthly fee: whether the company's WhatsApp number has to be changed, and whether there's a lock-in period with a penalty.

No, and it isn't a technical limitation: it's the rule, and we'd rather say so on the page than in the meeting. Dispensing is an act performed by a pharmacist. In Brazil, where FLAMA was built, CFF Resolution 727/2022 — which regulated telepharmacy — leaves dispensing out of what may be done remotely, and ANVISA, under article 52 of RDC 44/2009, likewise opposes handling prescriptions remotely through a pharmacy's own app. Rules differ from country to country, so check the ones that apply where you operate; FLAMA's behavior is the same either way. What FLAMA does is everything before and after that: it receives the message at any hour, reads the photo of the prescription, files it with the customer's history, routes it to the pharmacist with the conversation already summarized, and reminds her to refill her ongoing medication before the pack runs out. Fragrance, personal care, dermocosmetics, diapers and formula the AI handles and closes normally, because none of that is medicine. You are the one who dispenses.

Brazil's data protection law (LGPD) classifies health-related data as sensitive, so the bar is higher than for an ordinary retail order — and most data protection laws treat it the same way. In FLAMA, you decide who sees each conversation: operator, agent, supervisor and admin roles, visibility per team and per account, and an access audit trail. The conversation stays in that customer's ticket, not in a WhatsApp group the whole pharmacy reads. And it's worth being clear about who is who: the data controller is your pharmacy, which decides why it collects and answers to the data subject; Desoft7 is the processor, and handles the data under your pharmacy's instructions, which is written into the contract.

Yes. A 7-day free trial, with account creation straight from the site. The card is asked for at signup and the first charge only happens on day eight. Cancel before that and you pay nothing. Setup is free and the monthly plan has no lock-in. If you'd rather see the product running with your own catalog and your own price list before subscribing, you can book a 30-minute demo.

Every task the artificial intelligence performs uses a credit: reading a message and returning intent and priority, transcribing an audio, reading an image, summarizing a conversation, scoring a deal. Essential includes 1,000 credits a month, Professional 2,500, Advanced 5,000 with priority processing, and Enterprise has an allowance negotiated by volume. You set the monthly usage cap and the AI respects it, so there's no surprise invoice.

Essential: 10 users and 1 WhatsApp channel. Professional: 20 users and 2 channels. Advanced: 40 users and 4 channels, with Official WhatsApp and open API. Enterprise: users and channels on demand. Channel here means a WhatsApp number, an Instagram Direct profile or an e-mail inbox connected to the same queue.

Four plans: Essential, Professional, Advanced and Enterprise. Pricing outside Brazil is quoted per country, so we give you the figure in the demo. The artificial intelligence is included in all of them, setup is free and there's a 7-day free trial, with the card asked for at signup and the first charge on day eight. The AI Sales Agent and the Tasks and boards module are add-ons, and we show the price of each one in the demo.

This page is the pharmacy cut: neighborhood pharmacy and drugstore, compounding pharmacy, pharmacy with services, delivery, fragrance and dermocosmetics, diapers and formula, and in-pharmacy vaccination. It works from a one-person operation to a chain with several locations. FLAMA serves other segments too, and the main page shows them all.

No. It's the same number you already advertise on your storefront, your card and on Google. It gets connected, not replaced.

You write your pharmacy's vocabulary once: the blood pressure pill “in the blue box”, the generic “the one with the red stripe”, the “size L for grandma” diapers, the “shampoo the dermatologist prescribed”, the brand everyone calls by a nickname. It reads the customer's photo, listens to the audio and corrects misspelled names. When it can't identify something, it shows the list instead of guessing. When it's a case for the pharmacist, it calls the right person with the summary ready.

No. Price and stock come from your system. If it's out, it offers the alternative from your catalog, in the presentation you defined.

WhatsApp through Meta's official channel, WhatsApp by QR Code, Instagram Direct and e-mail. Several numbers in the same queue, with a filter per channel.

It answers first-level questions by checking your price list and your knowledge base, notices a worried customer and hands over to the pharmacist. You switch it on and off per channel and per time of day, edit its wording and set a usage cap. If the AI goes down, the service desk keeps working.

The screen looks like the WhatsApp your team already uses, and the AI does the logging from the conversation, so nobody has to type into a form. You can start with one shift or one channel, without changing anyone's routine.

FLAMA is a web system and opens in the browser on any device, phones and tablets included, with nothing to install. A native app is on our roadmap and doesn't exist yet.

It depends on the category and it's paid straight to Meta, without going through us. Replying to a customer who messaged you is free. So are alerts and confirmations sent in reply to the customer. An outbound marketing message is the only category with a meaningful cost, and there's a free 72-hour window after someone clicks an ad.

On Meta's official channel the operation is safe and within the rules. On the QR Code channel there is a risk of blocking, which is why it's meant for starting quickly and not for critical operations. Migration to the official channel is assisted.

Not to a cold list of people who never talked to you. It's Meta policy and it's what protects your number. What we do is one-to-one automation and messages to people who already had a conversation with you.

No. A booking calendar with a grid and slot blocking doesn't exist in the product today, and we don't promise a date. Here's what happens instead: the customer asks for a service slot over WhatsApp, the AI answers with the service, the price and the duration, logs the request with her name and the time she asked for, and turns it into a task with an owner and a deadline for your team to confirm. If you already use a calendar, it stays your calendar. What FLAMA solves is the request that arrives at 10:47 pm and that nobody sees today.

Yes. Open API with around 300 endpoints and public Swagger, scoped keys and an audit trail. With the Desoft7 and Jupiter ERPs the sync is native: customer, product, price, stock and contract arrive on their own, and the order goes back.

No. You leave whenever you want and take your data with you in a spreadsheet. The annual plan is the default because it's the best price; the monthly one runs about 20% higher.

Rollout is assisted, with a specialist alongside you. Through the QR Code channel you can be serving customers on day one; enabling Meta's official channel depends on their approval and takes two to six weeks.